Founded in 2014, Pine & Bars Co started as a side project, aiming to empower brands through the potential of social media. In 2016, the company ventured into Snapchat filter design, quickly becoming a pioneer in the field. The division's success led to a strategic sale within a year.

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In 2020, co-founder Michael Browning and Gavin McFarland launched a second agency, specializing in branding for athletes and providing marketing solutions nationwide. The group gained momentum, securing its first round of investment and identifying opportunities in athletes' biometric data monetization.

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However, driven by their passion for branding and strategy, Michael and Gavin returned to Pine & Bars Co. in 2023, resurrecting the brand as a go-to partner for professionals and businesses. With a rich history, proven track record, and a commitment to industry trends, Pine & Bars Co. is once again at the forefront of digital branding and strategy.